I shop here every week and have done for the past approx 10 years.
I really don't like going to the larger supermarkets particularly at nearby Marion shopping centre due to their large lines and pushy people.
Here at Brighton foodland I find that the supermarket is really friendly, with really nice staff who make an effort to talk to you and build rapport with you while they scan your groceries. The lines are never long - even when I go shopping on Sundays or Saturdays, as 'all hands are on deck' and staff immediately make a point to open extra registers the minute they see someone waiting (even if you've only been waiting for 30 seconds!).
The range of products is excellent and they have all the good brands (I really hate how Coles and Woolworths are trying to force people to buy their homebrand products - this is not the case at Foodland).
The prices are excellent and I find that many of the products are cheaper at Brighton foodland than they are at other nearby supermarkets. The fruit and veg are always extremely fresh, and the staff help you find things if you ask them for help - they will often go out the back to look for things if you can't find them on the shelves for any reason.
Carparking has recently been expanded too, so you can easily find a park.
I love this supermarket!!!