Fairfax eCommerce develops cost effective websites, online stores and custom online solutions to cater for the challenges of your ever-changing business landscape. Our e-commerce solutions dramatically increase your business capacity to reach untapped markets and service your existing customers more profitably, while offering your customers round-the-clock convenience and the peace of mind they expect.
With over a decade of commercial web development and design experience, Fairfax eCommerce works closely with every client to explore how an e-commerce solution can most effectively contribute to your business goals and requirements. We pride ourselves on our old fashioned customer service – the kind that involves face-to-face meetings and returned telephone calls.
We take the stress and complexity out of website design, development and maintenance, and look forward to discussing how we can best help you to exploit the multi-billion dollar online market.
Fairfax eCommerce specialises in designing and developing online stores that accommodate your current and future business objectives. Our software architecture has been developed, tested and refined over several years, and now successfully powers online stores for Australian businesses of all sizes, across numerous industries. You can read more about our development philosophy here.
Benefits
As well as offering all of the benefits of our standard websites, our online stores provide additional advantages:
Rapid return on investment (ROI) — We understand that many businesses have concerns about embarking on the e-commerce route due to the potentially high development and maintenance costs. With a minimal up-front setup cost and ongoing monthly instalments, our affordable e-commerce solutions fit more appropriately with the cash flow cycles of businesses like yours, allowing you to spread the costs over time. If used to full potential, a Fairfax eCommerce online store can generate enough business to pay for itself within 6 to 12 months.
Secure transactions and data storage — Businesses can also be deterred against selling online because of the perceived security risks in doing so. Indeed, free or cheap e-commerce and content management systems typically have widely known flaws that hackers exploit. All online stores built by Fairfax eCommerce operate on software we have developed in-house, and we adhere to industry best practice security standards. We use the services of the highly respected payment gateway specialist, SecurePay, for our credit card gateway server.
Free core software upgrades — As technology changes, operating systems and Internet browsers also evolve. This can often lead to websites “breaking” or simply not functioning or displaying in the way they were originally designed. Fairfax eCommerce continually updates and enhances the “back-end” software that powers all of our online stores. Not only are these regular updates included in the cost of your website, this approach ensures that your e-commerce solution continues to evolve and remain technically current.
Targeted Search Engine Optimisation (SEO) — The importance of search engine optimisation continues to grow, and it is vital that your online store is designed and optimised to serve the most relevant content when your potential clients click through from their preferred search engine. Our online stores enable you to optimise every product in your catalogue, using specific keywords and key phrases relevant to each item.
Easy to maintain and manage — The Fairfax eCommerce CMS (Content Management System) is easy to use. Our content editor allows you to update your content simply, instantly, and at any time you choose.
We strongly believe that businesses which fail to embrace the opportunities made available by e-commerce technologies will ultimately lose revenue and customers to those which do. We look forward to sharing with you our expertise in the ever-evolving arena of e-commerce, and developing an online store or custom e-commerce solution that will give your business a competitive advantage.
Features
Our websites come with a range of built-in functionality including:
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