I set out to go from a ‘soft' 91kg to a ‘hard' 91kg, increase my strength and upper body power. Ian helped me achieve this with simple hard training, backed by scientific methods, good nutritional advice and easy to understand menus. I was able to put on 3kg of muscle and lose 1kg of fat in 8 weeks, add 50kgs on my squat and deadlift and increase my upper body power by 12%.